[TOP]

We are deeply inspired by India’s rich legacy of crafting high-performing, globally cherished essential oils. For centuries, our finest extracts have travelled the world — quietly powering the most prestigious fragrance houses, only to return in foreign bottles under foreign names.

Yet, Indian perfumery remains under-recognized — seen as commodity, not craft.

At 33NORTH, we aim to change that. We believe Indian perfumery is not just tradition — it is an art form, one that deserves its place in the global dialogue of luxury, beauty, and scent.

Learn what shapes us — our values, instincts, and the thinking behind the brand. A glimpse into why we create, and how it’s meant to feel.

[HEART]

Established in 2025, 33NORTH unites a trio who believe they did not set out to build a brand — they set out to craft presence. To explore how scent — invisible, intimate — can hold the shape of memory itself.

Our name, 33NORTH, marks more than a latitude. It is a reminder that no matter where we come from, we carry the same raw elements: memory, emotion, skin, silence.

Learn what shapes us — our values, instincts, and the thinking behind the brand. A glimpse into why we create, and how it’s meant to feel.

[CORE]

Noumenal alchemy. Phenomenal you.

Our tagline reflects a journey: from the unseen to the felt. From raw essence to lived experience. Our products are a ritual — an intimate, invisible composition, remembered more than worn.

Our creations do not seek to impress. They seek to unveil. There is no brief, no marketing concept — only a fragment, a feeling, a flicker of essence. Sometimes it is the sting of saffron in the wind. Sometimes the oud clinging to skin.

To us, luxury is not refinement. It is truth, unmasked. It is time — given generously to every stage, from sourcing to formulation to evaporation on skin.

Our scents are elemental, ephemeral, exacting. Not exclusive, but intentional. Each creation is niche in spirit. This is a ritual of subtraction — of revealing essence, not creating illusion.

We invite you to enter gently.